ลักษณะงาน
-Leading development and execution of the Marketing Strategy to achieve defined business objectives of Singha Light Beer
-Work with sales and operation team on the development of marketing plans with the evaluation and progress of the plans.
-Effectively manage budget to to achieve targets in terms of both top line and P&L of product.
-Liaison & work in conjunction with Sales & Distribution channel, accounting and all other functions on special project to improve operation, drive sales volume and achieve the common goal.
-Create sales promotion campaign and special event for sales and activation purpose.
-Conduct consumer research and development plan for further product improvement.
-Create ATL and BTL campaign to improve on branding for best in class TOMA within 3 year terms
คุณสมบัติผู้สมัคร
1. Bachelor’s degree or higher in marketing or related field. 2. At least 5 - 8 years working experience in business 3. Mature, credible and engaging personality. 4. Strategic thinking, strategic planning, highly motivated, confident, self-starter with ability to handle pressure and setbacks. 5. Outstanding presentation skills, problem-solving & decision making skills, negotiation and selling technique skills. 6. Being able to travel and work at night from time to time.